Motivating Sales Representatives

• Authors: Sekula Z.
• Languages of publication: PL

Abstracts

EN

The methods of motivating sales representatives in two companies (A and B) selling car accessories are presented in the paper. Special character of sales representatives' work influences the selection and significance of various motivating means. The author of the article analyzes and evaluates the following issues: choice of profession, professional preparation, work relations and communication, work independence, training and professional development, employees' appraisal, types and importance of the applied economic and non-economic motivators. The respondents from A and B companies have differently evaluated particular motivators.

Keywords

EN

SALES REPRESENTATIVES' MOTIVATING

Discipline

• ECONOMICS: ECONOMICS

• Publisher: Instytut Organizacji i Zarządzania w Przemyśle „ORGMASZ”
• Journal: Ekonomika i Organizacja Przedsiębiorstwa
• Year: 2007
• Issue: 12(695)75-
• Pages: 75-82
• Document type: ARTICLE

Contributors

author

Sekula Z.

• Z. Sekula, Wyzsza Szkola Zarzadzania 'Edukacja' we Wroclawiu, ul. Klodnicka 36, 50-207 Wroclaw, Poland

Identifiers

CEJSH db identifier

08PLAAAA03887737