EUROPEAN PORTRAIT OF A BUSINESSMAN PAINTED IN WORDS... WHAT IS A BUSINESSMAN LIKE? (Europejski portret przedsiebiorcy slowami malowany... czyli jaki jestes przedsiebiorco?)
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Development of entrepreneurship has many benefits, both in purely economic as well as social terms. Entrepreneurship is often understood as a specific driving force in creating new jobs, conditions for competition and economic growth. The success of micro, small and medium enterprise in large measure depends on its owners. Entrepreneurs should certainly have a large dose of creativity and self-determination in order to solve difficult and complicated situations and be open to the phenomenon of competitiveness, which is confirmed by a survey conducted by the European Commission at the turn of 2009/2010. The study carefully analyzed the image of modern businessmen, who on the one hand take the form of creators of new jobs and on the other hand are perceived by society of EU 27 as exploiters, oriented only to their own financial benefit. Despite the declining reputation of the business group, the number of adventurers who are starting their own business is increasing from year to year. Europe needs new businessmen, and the European Commission is looking for newer solutions due to which potential businessmen will be encouraged and motivated to start their own business. A businessman is a man, after all.
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