This paper presents the question of attention management in the organization and shows basic principles for incorporating attention distribution into the set of recruitment criteria. Attention is a crucial element molding the characteristics of cognitive processes. The attention-based view of the company was developed on the basis of attention selectivity and limitations. It considers the organization's mass attention as one of its most valuable resources, one whose proper management is a source of competitive advantage and organizational success. This approach should be utilized in recruitment and the attention profile should be introduced as a criterion for selecting employees. Thus, it seems reasonable and justified for an organization to attract managers whose attention profile is in line with the requirements of the given organization. This study lays the groundwork for coupling attention management with recruitment, thus opening the road to further theoretical consideration, empirical research, and the application of this concept in business.