EN
The article continues to discuss a 12-year long history of the branch of the German publishing house Heinrich Bauer on the Polish publishing market, including its organisational structure, printing house and the Internet. The company started operating in Poland in 1991. By 2002, it launched a total of 39 titles intended for a variety of readers: women, men and young people.Its second part discusses 24 periodicals, including 7 periodicals for children and teenagers, 1 periodical for men, 9 television guides, 6 computer periodicals and 1 automotive periodical (Auto Moto).