NON-GOVERMENTAL ORGANISATIONS AS A KNOWLEDGE SOURCE FOR BUSINESS ORGANISATION (Organizacje pozarzadowe jako zródlo wiedzy dla organizacji komercyjnych)
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Both in theory and practice of management, it is accepted, that after possible adaptation, non-profit organizations make use of solutions worked out and practiced in business environmental. Some of these solutions relate to philosophy of management and organization (eg. TQM), and some of them are management tools (eg. benchmarking, SWOT). This direction of flow of knowledge is profitable mostly for non-profit organization, which through using methods and tools, gain over knowledge worked out by another organizations. This process deliver very limited learning possibilities for commercial organizations. This inequality is accepted, and sharing the knowledge with non-profits is sometimes treated as proof of social responsibility of business. The business organisations face still new challenges, which extort the search of new solutions for management. The searching area still broadens - the organizations reach to sphere of ecology, ethics, or cybernetics. The fruits of these searches are, among the others, the conceptions of corporate social responsibility and total participation management. The commercial organistions strive, sometimes with troubles, to implement theses conceptions, which are strongly familiar to some non-profi t organizations, which made 'third sector' - the sector of nongovernmental organizations. It means, the non-profit organizations could be treated as an benchmark for commercial organizations for implementation of conceptions mentioned before. The conceptions of corporate social responsibility and participation management is presented in the article in the reference to non-governmental organizations. The ways the commercial organization can use the experiences of non-governmental organizations are analyzed, including the potential difficulties and limitations of their utilization.
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