Learning Ability and Market Orientation of Enterprise

• Authors: Leszczynska A.
• Languages of publication: PL

Abstracts

EN

Learning capability is currently recognized as one of sources of competitive advantages. The article presents the findings of the study focused on the relations between learning capability and market orientation. The authoress makes an assumption that learning capability can be important factor supporting market orientation, because it allows to recognize the changes in environment and to draw conclusions that are crucial for survival and development of organization.

Keywords

EN

LEARNING CAPABILITY & MARKET ORIENTATION

Discipline

• ECONOMICS: ECONOMICS

• Publisher: Komitet Nauk Organizacji i Zarządzania PAN, Kolegium Zarządzania i Finansów SGH
• Journal: Organization and Management
• Year: 2008
• Issue: 2(132)
• Pages: 103-113
• Document type: ARTICLE

Contributors

author

Leszczynska A.

• A. Leszczyńska, Politechnika Lubelska, ul. Nadbystrzycka 38d, 20-618 Lublin, Poland

Identifiers

CEJSH db identifier

08PLAAAA05049588