PL EN


2006 | 9(680) | 72-80
Article title

Changes in Customer's Attitudes

Title variants
Languages of publication
PL
Abstracts
EN
Customer's loyalty to the product, brand, personnel or whole organization is likely to change under the influence of specific factors discussed in the study. It is a key element of the marketing practice to minimize the number of lost customers. The knowledge of dynamics of changes in customer's attitutes may trigger off adequate marketing activities in proper time
Keywords
Year
Issue
Pages
72-80
Physical description
Document type
ARTICLE
Contributors
author
  • D. Siemieniako, Politechnika Bialostocka, Wydzial Zarzadzania, ul. Ojca Stefana Tarasiuka 2, 16-001 Kleosin
References
Document Type
Publication order reference
Identifiers
CEJSH db identifier
08PLAAAA04077975
YADDA identifier
bwmeta1.element.61aafb9e-aa9e-380a-af79-33c3a6defb07
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