PL EN


2007 | 10 | 2(35) | 50-60
Article title

The Role of the Balanced Scorecard in Adopting and Implementing Business Strategy

Title variants
Languages of publication
PL
Abstracts
EN
The balanced scorecard is a management system that enables organisations to clarify their vision and strategy in order to translate them into action. It provides feedback for both the internal business processes and external outcomes in order to improve strategic performance and results. The balanced scorecard suggests that we view the organisation from four perspectives: financial, customer oriented, business process and learning and growth. It also helps in determining features that help measure progress in achieving strategic goals. Balanced Scorecard is helpful and therefore it should be recommended organisations.
Keywords
Year
Volume
10
Issue
Pages
50-60
Physical description
Document type
ARTICLE
Contributors
  • I. Penc-Pietrzak, Politechnika Lódzka, Katedra Zarzadzania, ul. Piotrkowska 266, 90-361 Lódz, Poland
References
Document Type
Publication order reference
Identifiers
CEJSH db identifier
08PLAAAA04839200
YADDA identifier
bwmeta1.element.713845ac-a1c8-3791-968e-7367001f24d2
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