POZNÁMKY K TEXTU –VNÍMÁNÍ TEXTU, (NE)PORUŠENÍ OČEKÁVÁNÍ, RECIPIENT VS. AUTOR

• Authors: Krátky Ondřej

Title variants

EN

Notes on the text – perception of the text, (non)violation of expectation, recipient vs author

• Languages of publication: CS

Abstracts

EN

The following paper is based on a broad understanding of communication (or the author-text-recipient relation) that considers as text basically anything that has been created within the framework of a cultural interaction by an author and that is perceived by a recipient. The first part of the paper introduces, explains and follows mostly cases in which the author’s violations of the recipient’s expectations have a communication value, i.e. provoke, in the recipient, a communication effect that matches the author’s intentions. In such cases, this effect results as a consequence of an (author-controlled) violation of the communication „cooperative“ principles. This, at the recipient’s end, translates into an event of expectancy violation. Each of such violations provokes an arousal in the recipient, which further motivates him/her to search for its cause. As a part of the conclusion, a commented scheme is presented which offers a spectrum of possible communication outcomes “positioned” between the predictability of each textual element and the (author’s latent) stochasticity of choice. The effort to illustrate all the explained facts results, in the paper, in a rich set of examples stemming from miscellaneous spheres of human activity – from “high (artistic) styles” to rather day-to-day activities, to pop-culture. The objective is to show that the described principles, if not valid in general, permeate at least all forms of interaction.

Keywords

EN

TEXT; AUTHOR; RECIPIENT; NORM; COMMUNICATION; CULTURE

• Publisher: Society for Aesthetics in Slovakia ad Institute of Aesthetics and Art Culture
• Journal: ESPES
• Year: 2020
• Volume: 9
• Issue: 1
• Pages: 49 - 76

Contributors

author

Krátky Ondřej

• Západočeská univerzita, Filozofická fakulta, Plzeň, Czech Republic