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2012 | 10 | 1 | 14-27
Article title

A study on relevance of demographic factors in investment decisions

Authors
Content
Title variants
Languages of publication
EN
Abstracts
EN
This study attempts to find out the significance of demographic factors of population such as gender, age, education, occupation, income, savings and family size over several elements of investment decisions like priorities based on characteristics of investments, period of investment, reach of information source, frequency of investment and analytical abilities. The study was made by conducting a survey in Nagapattinam district of Tamilnadu, South India and the statistical inferences were deduced using computer software tools. The study reveals that the demographic factors have a significant influence over some of the investment decision elements and insignificant in others elements too. The study also discloses a general view of investors perception over various investment avenues.
Year
Volume
10
Issue
1
Pages
14-27
Physical description
Dates
published
2012-04-03
Contributors
author
  • Department of Business Administration, Annamalai University, Tamilnadu, India
author
  • Prague Development Center, Czech Republic
References
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Document Type
Publication order reference
YADDA identifier
bwmeta1.element.cejsh-1b1a3a2d-eb71-49ea-b93a-dc10f6a320a0
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