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2018 | 34 | 81-102
Article title

Retailing as a development indicator of a cross-border city region – case study of Szczecin in Poland

Content
Title variants
Languages of publication
EN
Abstracts
EN
Aim/purpose – The purpose of this study was to create the delimitation of Szczecin’s regional retail functions impact range on both Polish and German borderlands. Design/methodology/approach – The aim of this study was achieved by: (a) a social study – carrying out a survey among 326 consumers (West-Pomeranian residents) (b) field research – conducting statistics of vehicle registration plate in five shopping malls in Szczecin and one in Schwedt (city in German borderland), which enabled the re-searcher to create maps of retail interactions and (c) spatial analysis – distribution of shops and shopping malls, inventory of facilities. Findings – The result of the study is a delimitation of three zones (on cross-border area) where Szczecin impact spans considering retail functions and shopping migrations. Research implications/limitations – Results may serve as a basis for determining trends in shopping migrations on researched area. The results of the survey, which give information about cross-border consumer behavior and directions of shopping migrations, constitute a contribution for practitioners. Originality/value/contribution – It is one of a few empirical studies on regional retail functions impact range in the cross-border region.
Year
Volume
34
Pages
81-102
Physical description
Contributors
  • The Institute of Socio-Economic Geography and Spatial Management. Faculty of Geographical and Geological Sciences. Adam Mickiewicz University in Poznań, Poznań, Poland
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Document Type
Publication order reference
Identifiers
ISSN
1732-1948
YADDA identifier
bwmeta1.element.cejsh-24b19a3c-08d3-4893-9e75-b64f435e1e59
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