EN
The aim of the study was to provide guidance activities undertaken in Kujawsko-Pomorskie Agricultural Advisory Centre for the transfer of technological innovations to the farms. The data source was KPODR documents from the years 2011-2013. KPODR plays an important role in the region for the transfer of technological innovations to farms. Advisors take a lot of activities (including advice, training, conferences, studies, audits on farms, shows, demonstrations and competitions) which aim in overcoming farmers resistance to changes, introduce them to new production technologies and to convince them to use the solutions on their farms. As a result, farmers of this region gain important knowledge which allowes them to use the innovation actions on their farms.