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2016 | 24 | 54-63
Article title

Systemic products and value creation process in healthcare networks

Content
Title variants
Languages of publication
EN
Abstracts
EN
Dynamic development of the medical services sector in Central and Eastern Europe (CCE) creates demand for analysis and evaluation of medical organisations operating in this sector. This issue deserves attention both from the theoretical and practical point of view. The purpose of the article is to identify and describe forms of systemic products and network structures in healthcare networks in the context of value creation, and consequently to develop theoretical-descriptive models of value creation on the medical market. The research was conducted in 2014 by means of an exploratory, case research method. Semi-structured interviews in the form of a standard questionnaire with the manager of a professional services unit and the analysis of secondary data allowed for collection of the research data.
Year
Volume
24
Pages
54-63
Physical description
Contributors
  • Department of Market Policy and Marketing Management. Faculty of Management. University of Economics in Katowice
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Document Type
Publication order reference
Identifiers
ISSN
1732-1948
YADDA identifier
bwmeta1.element.cejsh-51d881a3-def7-47ac-b8d5-16723b639924
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