PL EN


2011 | 38 | 5-6(446-447) | 31-37
Article title

ROLA WIĘZI SPOŁECZNYCH I KAPITAŁU SPOŁECZNEGO W KOMUNIKACJI POLITYCZNEJ I W ROZWOJU SPOŁECZEŃSTWA OBYWATELSKIEGO

Authors
Selected contents from this journal
Title variants
EN
The Role of Social Bonds and Social Capital in Political Communication and Development of Civil Society
Languages of publication
PL
Abstracts
EN
Political communication is an indispensable quality of highly organized democratic society. However, in modern societies, to achieve optimal efficiency of political communication, it has to refer to social bonds, values and symbols characteristic for this exact society. Therefore, it is hard to accept these models of democratic society, which indicate some kind of common, the same in different environment, model of efficient political communication. The author presents a hypothesis saying that this efficiency depends on attributes of specific society. Hence, each general model must be adopted to those attributes. The author cites Polish society as an example and attempts to point out that qualities of culture, tradition and social values determine political communication effectiveness. Such political communication, if adjusted to specific social bonds, not only causes transmission of political ideas but also stimulates social activity and reinforces civil society.
Year
Volume
38
Issue
Pages
31-37
Physical description
Contributors
author
  • Uniwersytet Śląski w Katowicach
References
Document Type
Publication order reference
Identifiers
YADDA identifier
bwmeta1.element.cejsh-540e31e3-ad62-450a-ba8c-5a5267e12449
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