SOME THOUGHTS ON THE CONTRASTIVE, INTERCULTURAL COMMUNICATION AND MEDIA RESEARCH
My contribution aims to discuss aspects of comparative, interculturally focussed communication and media sciences. It is evident that the aspect of interculturality becomes increasingly important in our globalised world. The precursor are the media. Thus communication and media sciences ought to focus on intercultural topics as virulent areas of research. My contribution aims to give exemplar for such kinds of research and especially discusses the specific features of communication and media sciences, respectively.
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