PL EN


2012 | 15 | 1(29) | 133-148
Article title

Tendencje na rynku czasopism w Polsce w XXI wieku

Content
Title variants
EN
TRENDS IN THE PERIODICALS MARKET IN POLAND IN THE 21ST CENTURY
Languages of publication
PL
Abstracts
EN
The growth of the periodicals market since the beginning of the 21st century has been driven by a rapid proliferation of new titles and soaring circulation figures. The number of titles increased from 5,771 in 2001 to 7,160 in 2009. At the same time the average print run rose from 74,043,000 to 89,095,000 copies. The upturn took place in spite of worsening macroeconomic climate and ebbing confidence in the newspaper sector itself, ie. the economic slowdown in 2009 and 2011, cutthroat competition in the ad market and the expansion of electronic media
Year
Volume
15
Issue
Pages
133-148
Physical description
Contributors
  • Katedra Dziennikarstwa i Komunikacji Społecznej. Wyższa Szkoła Zarządzania „Edukacja”, ul. Krakowska 56–62, PL 50-435 Wrocław, Poland
References
Document Type
Publication order reference
Identifiers
YADDA identifier
bwmeta1.element.cejsh-9ae24a0d-0bb1-471d-bc2a-1eaaec058760
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