PL EN


2010 | 1 | 1 |
Article title

Programy ochrony kupującego w internetowych serwisach transakcyjnych

Content
Title variants
EN
BUYER PROTECTION FOR E-COMMERCE TRANSACTIONS
Languages of publication
PL
Abstracts
EN
Buyer protection has been a major challenge for e-commerce entrepreneurs and engineers building application for executing transactions on-line. The threat connected with e-commerce is mostly connected with problems in authenticating users performing the buy/sell action. Key webportals such as eBay.com and Paypal.com offer 100% money back buyer protection programs for transactions that were unsuccessful or purchased goods were substantially different from the provided description. The aim of this article is to analyze procedures of acquiring compensation in buyer protection programs procedures. The case study enclosed in the article seems to advocate that buyer protection programs do not insure e-commerce transactions. Any kind of money back guarantee is affected by the current marketing policy of the company. The user agreement does not directly impose an obligation of receiving compensation by the user.
Contributors
  • Uniwersytet Gdański, Wydział Ekonomiczny, Instytut Transportu i Handlu Morskiego, ul. Armii Krajowej 119/121, 81-824 Sopot, Poland., michal@laskowski.edu.pl
References
Document Type
Publication order reference
Identifiers
YADDA identifier
bwmeta1.element.cejsh-9df7061a-50cb-4209-a222-28724434351c
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