Mapping out a strategy for the development of tourism requires systematic observance of the changes over longer and shorter periods of time. An analysis of the gathered data on domestic tourists visiting the Lubelskie Voivodship in the years 2001–2010 concerned: the number of tourists, the purposes of the visits, the accommodation, and the seasonal choice of the visits. The analysis that was made shows an unfavorable view of domestic tourism in the Lubelskie Voivodship in terms of the number of tourists, the accommodation and the purposes of the visits. The only favorable premise is the increasing percentage of tourists visiting the region in the winter. The ongoing discussion on the proper strategy for the Lubelskie Voivodship for the following years thus should be adjusted to reflect its assets for tourism.