EN
The article outlines the idea of rural cultural tourism which is the aim of tourist trips more and more often. The example of such trips’ destination is the Greater Poland Ethnographic Park (Wielkopolski Park Etnograficzny) in Dziekanowice which paints the picture of the Greater Poland (Wielkopolska) countryside in the past. The text aims at bringing closer the history of the open-air museum development in European countries considering the Polish open-air museum thoughts. The last part of the article presents the survey data regarding the assessment of the Greater Poland Ethnographic Park’s attractiveness as a suggested destination for spending leisure time.