ÚSPECHY VÝŠIVIEK Z PRODUKCIE SPOLKU IZABELLA NA MEDZINÁRODNOM TRHU

• Authors: Szabóová Nela

Title variants

EN

Accomplishments of embroidery produced by the Izabella Association on the international market

• Languages of publication: SK

Abstracts

EN

This paper examines the extensive connections of the Izabella Association with customers from upper class and foreign countries. Besides our detailed approach to the clients of the I A, we are also focusing on the interesting marketing tools of the Association. These have helped the Association to develop their contacts, and subsequent orders. The amassed data presented comes from written historical resources, notably annual reports and periodicals. This research presents interesting results, especially the size of their business network in Europe, but also in America.

Keywords

EN

IZABELLA ASSOCIATION; EMBROIDERY; INTERNATIONAL MARKET; BRATISLAVA; SLOVAKIA

• Publisher: Muzeológia a kultúrne dedičstvo, o.z.
• Journal: Muzeológia a kultúrne dedičstvo
• Year: 2018
• Volume: 6
• Issue: 1
• Pages: 95 – 103

Contributors

author

Szabóová Nela

• Bratislava City Museum, Radničná ul. č. 1, 815 18 Bratislav, Slovak Republic