EN
In this article, I pose the question of the role of academic education in social reality marked by the logic of corporate system, which is a product of neoliberal culture. Herein, I argue that the instrumentalization of the role of both the university and its mission — as woven into a discourse of knowledge society, which constitutes the official interpretation of the EU's position towards the goals of education, including academic education — is accompanied by contemporary practices of subjectification (assujettissment) of students as subjects of academic education. These practices are related to imposed forms of establishing, accomplishing and verifying educational goals in academic education (i.e. learning outcomes) and they lead to construing of submissive forms of identities of students.