Franchising: R&D analysis in Brazil and Poland

• Authors: Lacs Sichel Debora , Natividade da Costa Joyce
• Languages of publication: PL EN

Abstracts

EN

The economic development is a consequence of the innovation procedure. This paper is about the innovation procedure in Brazil and in Poland. Both nations were redemocratized in the end of the 20th century. The similarities of both countries do not reflect the development of IP since Brazil has got difficulties as a consequence of its economic crisis. This crisis did not allow the establishment of R&D centres. The paper also analyses the Polish integration in the European Union and how it has enabled the establishment of R&D centres through the franchising.

Keywords

EN

economic development; franchising; innovation; research; trademark

• Publisher: Wydawnictwo Uniwersytetu Ekonomicznego we Wrocławiu
• Journal: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
• Year: 2018
• Issue: 515
• Pages: 93-108

Contributors

author

Lacs Sichel Debora

author

Natividade da Costa Joyce