EN
In today's ‘hybrid war’, which the Russian Federation wages against Ukraine, informational aggression is one of its leading components. It is necessary to explain the role and importance of information policy in this ‘hybrid war’ in its European space. The aim of this article is to define the conceptual components of the Russian information policy in its relation to ‘Ukrainian question’ in Europe and suggest adequate asymmetric strategy. We think that the existing problem of the disparity between potentials of transnational media of Ukraine and Russia could be solved through the use of European information channels, providing a high-quality and compatible information content. In addition, attention should be paid to the creation of a real picture turned into subjects for information media, and will itself change the information picture of reality. The ultimate goal is to break the ‘Karaganov doctrine’, which is in the basis of the Russian foreign policy strategy within the ‘Ukrainian question’