Jom Main! (Let's Play!): Promoting The Values Of Malaysia Traditional Children's Games Through The Media

• Authors: Mat Nayan Shahreen , Kun Oh Hui

Abstracts

EN

Malaysia is a nation rich in culture and heritage because of its multi-racial society that consists of different ethnic groups. Part of this rich cultural heritage are the various traditional children’s games that have existed for a long time, such as Congkak (filling the wooden board), Batu Seremban (tossing the stones), Sepak Takraw (kicking the rattan ball), Gasing (spinning top), Wau (kite flying) and many more. However, with the development of digital technologies and the impact of globalization, traditional children’s games that were once very popular in our society are now slowing fading away. This campaign is carried out using social media, with the aim to explore the values of Malaysian traditional children’s games and to reintroduce these games to children and the general public. The project consisted of a traditional children’s games workshop and an online campaign using Facebook, which targeted a larger audience The findings of this project revealed that traditional children’s games are beneficial to a child’s growth and development, cultural values and teaching practices. Therefore, it is important for the present generation to preserve, promote and relive Malaysian traditional children’s games and to pass them on to the next generation.

Keywords

EN

Traditional children’s games; Cultural preservation. Heritage; Child’s growth and development; Education; Facebook; Social media; Campaigns

• Publisher: Univerzita sv. Cyrila a Metoda (Trnava)
• Journal: Media Literacy and Academic Research
• Year: 2019
• Volume: 2
• Issue: 2
• Pages: 52-84
• Physical description: media literacy, media education
• Document type: article

Contributors

author

Mat Nayan Shahreen

• Department of Media and Communication Studies Faculty of Arts and Social Sciences, University of Malaya

author

Kun Oh Hui

• Department of Media and Communication Studies Faculty of Arts and Social Sciences, University of Malaya