EN
The aim of the article is to show France as a strong and respected country in the international arena, which owes this position to its values, heritage and creativity. The legacy of the past is one of the most important assets in building the country’s policy, and cultural policy is one of the pillars that make it attractive. With regard to France’s foreign policy towards Russia, the author used the concept of soft power as a tool for gaining in´ uence thanks to the attractiveness of its own culture. There is also an extremely important place marked by the entire concept of the French lifestyle in Russian culture.