EN
Economic diplomacy remains an underexplored issue in Polish academic literature, despite its growing role in international economic relations. The aim of this article is to clarify definitional ambiguities and examine the origins and evolution of Poland’s economic diplomacy, with particular emphasis on the transition period. It follows from this analysis that, despite efforts to modernise its structure and functions, economic diplomacy in Poland still lacks organisational coherence and measurable business impact. The study is based on the hypothesis that, despite various efforts to adjust the organisational model, tasks and functions of economic diplomacy to the requirements of the modern economic environment, it is still difficult to speak about its organisational consistency and measurable business-oriented performance. The authors conclude that in the face of ongoing globalisation and the growing needs of Polish enterprises in terms of internationalisation, further reforms of Poland’s economic diplomacy system are necessary, including strengthening institutional coordination, professionalising the staff of foreign economic missions, and optimising the service model offered by Polish Investment and Trade Agency.