Relacje uczelni o profilu turystycznym z podmiotami sektora turystyki

• Authors: Anna Krajewska-Smardz , Wojciech Fedyk , Janusz Olearnik

Title variants

EN

Relationships between universities of tourist profile and tourist sector organizations

• Languages of publication: PL EN

Abstracts

EN

The issue of the article refers to the modern forms of cooperation between universities of tourist profile and tourist sector organizations. Recently, the cooperation has increased, therefore the paper focuses on several organizations of the tourist sector, significant for universities of tourist profile in the context of shaping and maintaining relationships. Particularly important is the cooperation with the business sector, public administration, associations and organizations operating in the tourism industry. The purpose of the article is to explain the management of relationships between universities and tourist sector organizations, and to articulate the benefits that can be achieved by universities of tourist profile. The paper is based on the literature. In addition, the authors applied the method of deduction and observation.

Keywords

PL

zarządzanie relacjami; uczelnia o profilu turystycznym; interesariusze uczelni; podmioty gospodarki turystycznej

EN

relationship management; university of tourist profile; university stakeholders; tourist sector organizations

• Publisher: Akademia Wychowania Fizycznego we Wrocławiu
• Journal: Rozprawy Naukowe Akademii Wychowania Fizycznego we Wrocławiu
• Year: 2014
• Volume: 46
• Pages: 51-60

Contributors

author

Anna Krajewska-Smardz

• Akademia Wychowania Fizycznego we Wrocławiu

author

Wojciech Fedyk

• Akademia Wychowania Fizycznego we Wrocławiu

author

Janusz Olearnik

• Akademia Wychowania Fizycznego we Wrocławiu