PL EN


2013 | 157 | 9 -21
Article title

European Communication Monitor 2012 - kierunki zmian w komunikowaniu

Authors
Content
Title variants
EN
European Communication Monitor 2012 - Trends in Communication
Languages of publication
PL
Abstracts
EN
The purpose of this article is to present the results of the cyclic international research project European Communication Monitor (ECM), the essence of which is to identify the changes and developments in public relations in Europe. Compared to the previous edition in 2012, the area of research has been significantly modified and expanded. Novelty were questions relating to ethical challenges in communication. ECM recent study indicates the current position and future direction of strategic communication in Europe.
Year
Volume
157
Pages
9 -21
Physical description
Contributors
References
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Document Type
Publication order reference
Identifiers
ISSN
2083-8611
YADDA identifier
bwmeta1.element.desklight-659bde66-4376-427b-8498-4bc907e2dd4c
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