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2013 | 157 | 9 -21

Article title

European Communication Monitor 2012 - kierunki zmian w komunikowaniu

Authors

Content

Title variants

EN
European Communication Monitor 2012 - Trends in Communication

Languages of publication

PL

Abstracts

EN
The purpose of this article is to present the results of the cyclic international research project European Communication Monitor (ECM), the essence of which is to identify the changes and developments in public relations in Europe. Compared to the previous edition in 2012, the area of research has been significantly modified and expanded. Novelty were questions relating to ethical challenges in communication. ECM recent study indicates the current position and future direction of strategic communication in Europe.

Year

Volume

157

Pages

9 -21

Physical description

Contributors

References

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Document Type

Publication order reference

Identifiers

ISSN
2083-8611

YADDA identifier

bwmeta1.element.desklight-659bde66-4376-427b-8498-4bc907e2dd4c
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