Perspektywa konkurencji, współpracy i koopetycji w sektorze firm deweloperskich w Polsce
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THE PROSPECTS FOR COMPETITION, COOPERATION AND COOPETITION IN THE SECTOR OF PROPERTY DEVELOPERS IN POLAND
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The aim of this dissertation was to show the directions of development of the Polish sector of residential real estate. It was also meant to point out that in the current slowdown in economy, property developers aim at creating the environment for their constant development not only by introducing more and more varied competitive actions. Being concerned about the future, property developers have to introduce some new ways of communication and cooperation in their relationships with the market participants. Until now, these new forms have been based on liaison only.
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