EN
In the age of economic globalization, regional development strategies have to take account of cluster-based development. The establishment of clusters encourages competition as they rely on the resources and key skills of enterprises on the one hand, and on the cooperation between enterprises within integrated production chains and on the learning process on the other. The objective of this study was to evaluate the potential of regional clusters and to determine their effect on regional development analyzed based on the levels of innovativeness and investment attractiveness. The research hypothesis formulated for the study was that the potential of clusters is correlated with the innovativeness and investment attractiveness of regions. The above hypothesis has been validated. A close positive correlation was noted between the tested variables. The benefits of clusters include increasing the innovativeness and investment attractiveness of regions, as well as improving the productivity of companies and stimulating the emergence of new businesses. Clustering contributes to reducing the unemployment rate and transaction costs, supports the absorption and diffusion of innovation and knowledge. Therefore, local authorities should promote cluster development as a driving force for regional development. This can be done through implementing cluster-based policies adapted to local conditions.