EN
The fundamental importance in business activity, specially in time of recession or stagnation, has liquidity management. Subject of the article is connected with the cash management. The goal of cash management is to maintain the minimum cash balance that will provide the firm with sufficient liquidity and to enhance its profitability with-out exposing it to undue risk. Some models may be applied to the management of cash. The decisions covered by the models deal with the size and timing of transfers between the cash and marketable securities.