PL EN


2014 | 13 | 289-298
Article title

Zastosowanie modeli grawitacyjnych w ustalaniu i analizie lokalizacji

Title variants
EN
The use of gravity models in setting and location analysis
Languages of publication
PL
Abstracts
EN
The article discusses the gravity models as an example of a tool that helps to analyze localization and the market coverage. Especially Reilly’s law of retail gravitation was presented in details as the milestone. The discussion was supported by calculations concerning two cities – Torun and Bydgoszcz and thus their impact on shopping preferences of inhabitants of neighboring places. The issues are mainly used in logistics, but also in marketing, advertising and sales
Year
Issue
13
Pages
289-298
Physical description
References
Document Type
Publication order reference
Identifiers
YADDA identifier
bwmeta1.element.desklight-cbe1648e-df74-4958-8add-9f98868ae856
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