Journal
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Abstracts
It is no secret that the professional part of the sport industry is mostly funded by the amount of sponsor’s visibility to fans and means of getting their attention. Championships, leagues, challenges, shows and even bathroom selfies of athletes help to sell advertisement opportunities for brand managers to receive more views.
Keywords
Journal
Year
Volume
Issue
Pages
80-82
Physical description
Media and Communication, Game studies, Theory of digital games
Document type
News
Contributors
author
- Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava
author
- Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava
author
- Faculty of Mass Media Communication, University of Ss. Cyril and Methodius in Trnava
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Publication order reference
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YADDA identifier
bwmeta1.element.desklight-cdbce094-39d8-4540-a966-fda8db603ba2