EN
The aim of the article is to analyze new forms of the EU financial market regulation with special attention to the so called soft law. Although it has long been in use in international law regulations, soft law continues to spark heated debate among representatives of legal science who differ on such issues as whether soft law can at all be recognized as law, its binding character, and the effectiveness of its implementation. The specificity of the financial market and its regulations render the use of soft law a “third way” that alongside legal and extra- legal norms can allow the employer and participants in the market to develop optimal solutions resulting in security and stability of the financial sector.