PL EN


2018 | 15/2 | 77-103
Article title

Metaphor in selected items of World War II propaganda

Authors
Content
Title variants
PL
Metafora w wybranych przykładach propagandy II wojny światowej
Languages of publication
EN
Abstracts
EN
The development of cognitive sciences has led to the emergence of a number of theories concerning the possible connections between the mental and linguistic capacities of the human mind. One such theory proposes that metaphor is an important tool for understanding a vast array of concepts by means of metaphors, which is reflected in the figurative language that ordinary speakers use every day. The conceptual metaphor theory, as can be indicated by the evidence included in the present paper, is helpful in analysing the cognitive value of not only linguistic expressions, but also that of pictorial representations.
PL
Rozwój nauk kognitywnych doprowadził do sformułowania szeregu teorii dotyczących możliwych powiązań pomiędzy zdolnościami mentalnymi i językowymi ludzkiego umysłu. Jedna z tych teorii mówi o ważnej roli metafory dla ludzkiego rozumienia, czego dowodem jest język pełen wyrażeń przenośnych, którego używamy na co dzień. W świetle przedstawionych niżej dowodów można stwierdzić, że teoria metafory pojęciowej jest pomocna nie tylko w analizowaniu wartości poznawczej wyrażeń językowych, ale także przedstawień wizualnych.
Year
Issue
Pages
77-103
Physical description
Dates
published
2018
Contributors
author
  • Uniwersytet Gdański
References
  • Black, Max (1954). “Metaphor”. Proceedings of the Aristotelian Society (New Series) 55: 273-294.
  • Black, Max (1979). “More about metaphor”. In: Andrew Ortony (ed.). Metaphor & Thought. Cambridge: Cambridge University Press.
  • Fauconnier, Giles, Mark Turner (2002). The Way We Think: Conceptual Blending and the Mind’s Hidden Complexities. New York: Basic Books.
  • Forceville, Charles (1994). “Pictorial metaphor in advertisements”. Metaphor and Symbolic Activity 9 /1: 1-29.
  • Forceville, Charles (2007). “A course in pictorial and multimodal metaphor”. Semioticon. Semiotics Institute Online, 2010. Also available at <http://semioticon.com/sio/courses/pictorial-multim odal-metaphor/>. Accessed 20.05.2016.
  • Golubiewski, Michał (2016). “British and American recruitment propaganda posters in World War I”. Beyond Philology 13: 49-68.
  • Lakoff, George, Mark Johnson (1980). Metaphors We Live By. Chicago: The University of Chicago Press.
  • Lakoff, George (1987). Women, Fire, and Dangerous Things: What Categories Reveal about the Mind. Chicago: University of Chicago Press.
  • Ungerer, Friedrich, Hans-Jörg Schmid (2006). An Introduction to Cognitive Linguistics. Edinburgh: Addison Wesley Longman Unlimited.
  • Adolf Hitler’s speech delivered to the Reichstag on January 30, 1940. Available at <http://www.worldfuturefund.org/wffmaster/Read ing/Hitler%20Speeches/Hitler%20Speech%201940.01.30.htm>. Accessed 17.05.2016.
  • Adolf Hitler’s speech delivered to the German Reichstag on January 30, 1942. Available at <http://www.worldfuturefund.org/wffma ster/Reading/Hitler%20Speeches/Hitler%20Speech%201942.01.30.htm>. Accessed 18.05.2016.
  • Winston Churchill’s speech delivered to the House of Commons on 4th June, 1940. Available at <http://www.winstonchurchill.org/ resources/speeches/1940-the-finest-hour/128-we-shall-fight-on-the-beaches>. Accessed 20.05.2016.
  • Winston Churchill’s speech delivered to the House of Commons on 20th August, 1940. Available at <http://www.churchill-societylon don.org.uk/thefew.html>. Accessed 21.05.2016.
Document Type
Publication order reference
Identifiers
YADDA identifier
bwmeta1.element.desklight-d3e5c4a0-b7b4-4d15-82c9-d55a919619c0
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