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2014 | 2(25) | 127-134

Article title

Corporate Social Responsibility in Bulgaria: Advantages and challenges

Content

Title variants

PL
Odpowiedzialność społeczna biznesu w Bułgarii. Korzyści i wyzwania

Languages of publication

EN

Abstracts

EN
Corporate Social Responsibility (CSR) is a part of business contribution to sustainable development. The corporate social responsibility is a new socio-economic phenomenon and its manifestation in Bulgarian companies business is current and little researched topic. There are various definitions for CSR, but the common issue is the responsible obligation of business to make contribution to sustainable economic development, to working labour relations, their families, local communities and society, improving the quality of living. CSR is considered as form of corporative management, regulating relationships between companies and the surrounding world. The paper outlines the genesis of CSR conception, turning into a successful business strategy for sustainable development and its manifestations, concrete practices of responsible social behaviour. The article reveals important aspects of the implementation of the corporate social responsibility in Bulgaria. Some specific characteristics of CSR are observed, related to public and social activities, environmental protection, human capital, labour conditions, etc. There are presented the author’s views on them and the results of their empirical studying.
PL
Społeczna odpowiedzialność biznesu (CSR) jest częścią działań podmiotów gospodarczych, która przyczynia się do ich zrównoważonego rozwoju. Odpowiedzialność społeczna korporacji jest postrzegana jako nowe zjawisko społeczno-ekonomiczne, którego obecność w strukturach bułgarskich przedsiębiorstw nie jest dostatecznie często badanym procesem. Istnieją różne definicje CSR, jednakże wspólne pozostaje przejęcie odpowiedzialności oraz dopełnienie przez przedsiębiorstwo obowiązku przyczyniania się do zrównoważonego rozwoju gospodarczego, budowania właściwych relacji wśród pracowników i ich rodzin, społeczności lokalnych oraz poprawy jakości życia. CSR jest uważane za formę zarządzania korporacyjnego, której zadaniem jest regulowanie stosunków pomiędzy firmami we współczesnym świecie. Artykuł przedstawia genezę koncepcji CSR jako udanej strategii biznesowej na rzecz zrównoważonego rozwoju oraz konkretnych praktyk odpowiedzialnego zachowania społecznego. Praca wskazuje na ważne aspekty wprowadzania społecznej odpowiedzialności przedsiębiorstw w Bułgarii. Niektóre specyficzne cechy CSR można zaobserwować w działaniach publicznych i społecznych oraz w działaniach na rzecz ochrony środowiska, kapitału ludzkiego, warunków pracy itp. Artykuł prezentuje poglądy autorki na wyżej wymienione działania oraz rezultaty ich analizy empirycznej.

Year

Issue

Pages

127-134

Physical description

Dates

published
2014

Contributors

  • Academy of Economics D.A. Tsenov, Department of Industrial Business and Entrepreneurship, Simeon Vankov 6, 5250 Svishtov, Bulgaria, Tel.: +35 988 886 06 77

References

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  • Carroll, A. (1991). The pyramid of corporate social responsibility: Toward the moral management of organizational stakeholders, Business Horizons, July‒August.
  • Corporate Social Responsibility (2014) [online, accessed: 2014-03-27]. Monbat Group Website. Retrieved from: http://www.monbat.com/en/pages/responsibility.html.
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  • ISO 26000—Social responsibility (2010) [online, accessed: 2014-04-04]. International Organization for Standardization Website. Retrieved from: http://www.iso.org/iso/home/standards/iso26000.htm.
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  • Стратегия за корпоративна социална отговорност 2009‒2013 (2009) [online, accessed: 2014-03-16]. [Strategy for corporate social responsibility for the period 2009–2013]. Sofia: Ministry of Labour and Social Politics. Retrieved from: http://www.csr.bg/documents/Strategiq_za_korporativna_socialna_otgovornost_za_perioda_2009-2013.pdf, pp. 10‒12.
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Document Type

Publication order reference

Identifiers

YADDA identifier

bwmeta1.element.desklight-e60e1e80-e637-4295-b784-e016fb2aba2d
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