EN
Professional life of a person under nowadays conditions is highly vigorous and chaotic. To choose a profession is a sophisticated process which is accompanied by doubts and stress. The attitude to the profession, the career understanding and the meaning of work changes under various factors. The influence of social factors, especially the specificity of the sociocultural conditions of life, interlacing in the complex of the psychological characteristics of the student (motives, experience etc.) is manifested in the peculiarities of his activity, behavior and interaction with others. Purpose of this article is to analyse the factors of students’ professional self-determination of higher education institutions. Methods of research: 1. Theoretical methods: analysis and generalization of scientific literature. 2. Empirical methods: for the study was used quantitative research method. Results. The questionnaire of students showed that social orientation largely determines professional self-determination of a person. Certain factors are important to choose a profession. They are divided into internal (health, vocation, ability, interests) and external (family, friends, career opportunities, the situation at the labor market, the various country and the world’s events). The most important elements for future profession for students were the possibility of employment and the salary. Health conditions are one of the most significant factors for students’ professional self-determination.