„V čechách se opět vaří česky!“ Obrazy české kuchyně v německy publikovaných kuchařkách a turistických materiálech po roce 1989
'BOHEMIAN CUISINE IS USED IN THE CZECH LANDS AGAIN!' PICTURES OF CZECH CUISINE IN GERMAN-WRITTEN COOKERY BOOKS AND TOURISM MATERIALS AFTER 1989
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The essay describes the picture of Czech national cuisine and its features, namely based on an analysis of forewords in cookery books, guidebooks and websites, which document how the picture of Czech cuisine has been formed mainly after 1989. The picture of Czech cuisine has been analyzed solely in German-written materials, i.e. there has been analyzed the way of creating this picture abroad and for foreign audience. The essay shows how the picture of Czech cuisine has been created by emphasizing the influence of countryside, climate and tradition, originality and anchoring in the kitchens of lower and middle classes and negative affect of socialistic era. It partially deals with the choice of national specialities and the reports on eating habits of the Czechs, which complete the picture of Czech cuisine. The analysis of creating the picture of Czech cuisine is also more extensively involved into the issues of utilizing this picture in tourism, as well as into the discussions on globalizations and regionalism. The Czech example is compared with the examples from the German speaking regions. The structure of Czech national cuisine is discussed also in relation to identity creating - in connection with the thesis that the pictures mediated by mass media can become a source of identity creating. They can serve as identity mediators. The matter of the essay is not to observe the processes of identity creating at the readers, users of aforementioned sources.
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