Full-text resources of CEJSH and other databases are now available in the new Library of Science.
Visit https://bibliotekanauki.pl

PL EN


2014 | 4 | 4 | 65-72

Article title

Case Study Method in Business Education in the USA

Title variants

Languages of publication

EN

Abstracts

EN
Business Education is dynamic in nature and needs diverse information to deal with different business problems. To understand the peculiar situations and to manage them effectively, case studies are widely used. Researchers in education have already demonstrated that students' active participation in the educational process increases their learning outcomes. Methods of small group activities, case studies and cooperative student projects give the opportunity to participate actively in the learning process by talking, reading, writing and reflecting. Case-based learning is an essential part of business education as it enables students to discover and develop their unique framework for dealing with business problems. The important peculiarity of the business case study is that it introduces a slice of realism into the learning experience. The case study method helps the students in developing wisdom and gives lot of scope for knowledge application. Nowadays, business education should be much more practically oriented and has to consider the main features of a modern competitive global economy. Lectures and discussions are not any more the most effective teaching methods. As research results show, the case method is the most effective teaching technique of future career preparations and practical application skills in today's business environment as it enables students examining different business situations in various cultural and economic perspectives, opening up their minds by solving the problems of the real business situations.

Publisher

Year

Volume

4

Issue

4

Pages

65-72

Physical description

Dates

online
2014-12-30
received
2014-12-30

Contributors

  • Postgraduate student, Khmelnytskyi National University, Ukraine Address: 11 Instytutska str., Khmelnytskyi, 29016, Ukraine

References

  • 1. A case-based pedagogy. (2014). Journal of Academic Librarianship, V. 35, No 6, p. 548-554.[WoS]
  • 2. Ardalan, K. (2008). The philosophical foundation of the lecture-versus-case controversy. Its implications for course goals, objectives, and contents. International Journal of Social Economics, V. 35, p. 1-2, p. 15-34.
  • 3. Birchall, David, and Smith, M. (1998). “Developing the Skills of Technologists in Strategic Decision Making - A Multi-Media Case Approach.” International Journal of Technology Management, V. 15, No 8, p. 854-868.[Crossref]
  • 4. Cochran, Reck, & Shullery, (2011). Toward solving the high enrollment, low engagement dilemma: a case study in introductory business. International Journal of Business, Humanities and Technology, V. 1, No 2, p. 1-9.
  • 5. Dixit, M. R. (2005). Case method in the new milieu: an opportunity for reinvention. What is the Future of the Case Method in Management Education in India. V. 30, No 4, p. 14.
  • 6. Hassall, T. & Milne, M. J. (2004). Using Case Studies in Accounting Education. Accounting Education. An International Journal, V. 12, No 2, p. 135-138.
  • 7. Helms, M. M. (2006). Case method of analysis. In: Helms, M. (Ed.) Farmington Hills. MI: Gale Cengage, Encyclopedia of management, p. 67-69.
  • 8. Jain, S. (2009). Enhancing international business education through restructuring business schools. Journal of Teaching in International Business, V. 20, No 1, p. 4-34.
  • 9. Lawrence, P. (1953). The preparation of case material. In: Andrews, K. R. (Ed) The case method of teaching human relations and administration. Cambridge, MA: Harvard University Press.
  • 10. Lundberg, C. (2001). Case writing reconsidered. Journal of Management Education, August, V. 4, p. 25.
  • 11. Meyer, C. & Jones, T. B. (1993). Promoting active learning: Strategies for the college classroom. San Francisco: Jossey-Bass. - p. 192.
  • 12. Pariseau, S. E. & Kezim, B. (2007). The effect of using case studies in business statistics. Journal of Education for Business, V. 83, No 1, p. 27-31.
  • 13. Rogers, Priscilla S., Rymer, J. (1998). “Business and Management Communication Cases: Challenges and Opportunities.” Business Communication Quarterly, V. 61, No 1, p. 7-25.[Crossref]
  • 14. Sameer, Kama (2013). Case Study Method: Why & how the best business schools use it. Retrieved 12.03.2013 from: http://www.mbacrystalball.com/blog/2013/12/03/casestudy-in-business-schools>.

Document Type

Publication order reference

Identifiers

YADDA identifier

bwmeta1.element.doi-10_1515_rpp-2015-0010
JavaScript is turned off in your web browser. Turn it on to take full advantage of this site, then refresh the page.