Crowdsourcing As A Method Of Obtaining Information

• Authors: Natalia Przybylska
• Languages of publication: EN

Abstracts

EN

The aim of this article is to analyse and describe a new trend in obtaining information and solving problems, which is crowdsourcing. Contemporary enterprises face enormous challenges, which are connected with omnipresent changes occurring in the functioning of societies and economies all over the world. Crowdsourcing is a very complex and constantly evolving phenomenon. It is an open subject of multiple discussions in which, due to its multiple factors and variable applications, it is being differently defined. Growing usage of this phenomenon prompts scientists for undertaking research and analysis of this issue as it is strictly connected with dynamically changing attitudes of, not only, entrepreneurs, but also their surroundings. The prime driving force behind undertaking this subject is a fast development of technology, Web 2.0, or globalisation. The mechanism of crowdsourcing’s functioning has been known for ages; however, it was named as a tool for modern enterprises 10 years ago. During that short period of time crowdsourcing has gained the acceptance of a number of people all over the world. The challenge for the present research is, as well, to indicate advantages and underline the essence of proper managing of crowdsourcing in enterprises, what involves a number of aspects. The described solution is still gaining more and more proponents; however, planned inappropriately, may cause completely reversible effect than the desired one. In this article, descriptions of worldwide ventures, which apply crowdsourcing, in Poland as well, and the results of the newest research on the phenomenon were included.

Keywords

EN

crowdsourcing; innovations; Web 2.0; prosumerism; outsourcing

• Publisher: Sciendo
• Journal: Foundations of Management
• Year: 2013
• Volume: 5
• Issue: 1
• Pages: 43-51

Dates

published

2013-06-01

online

2014-08-15

Contributors

author

Natalia Przybylska

• The Faculty of Economics and Management, Nicolaus Copernicus University in Toruń, Poland

References

• [1] Tidd J., Bessant J. - Zarządzanie innowacjami. Integracja zmian technologicznych, rynkowych i organizacyjnych. Oficyna, Warszawa 2011.
• [2] Biniasz D. - Wirtualizacja działalności przedsiębiorstw z wykorzystaniem technologii multimedialnych na przykładzie przemysłu meblarskiego, Zarządzanie Przedsiębiorstwem, Nr 2, 2005.
• [3] Abou-Zeid E., Cheng Q. - The effectiveness of innovation: a knowledge management approach. International Journal of Innovation Management, Vol. 8, No. 3, 2004.
• [4] Tapscott D., Williams A.D. Wikinomia. - O współpracy, która zmienia wszystko. Wydawnictwa Akademickiei Profesjonalne, Warszawa 2008.
• [5] Vescovo F. - Prosumers & Internet: an empirical study on the use of How to contents. Universita’ deglistudi di pavia, 2013.
• [6] Zwick D., Bonsu S.K., Darmody A. - Putting Consumers to Work: `Co-creation` and new marketing governmentality. Journal of Consumer Culture, Nr 8 2008.
• [7] Brabham Daren C. - Crowdsourcing as a Model for Problem Solving. An Introduction and Cases. “Convergence: The International Journal of Research into New Media Technologies”, London, Los Angeles, New Delhi and Singapore Vol. 14(1): 75-90, 2008.
• [8] Saxton G.D., Onooh Oh, Rajiv Kishore - Rules of Crowdsourcing: Models, Issues, and Systems of Control. Information Systems Management, Volume 30, Issue 1, 2013.
• [9] Bhagwati J., Panagariyai A., Srinivsan T.N. - The Muddles over Outsourcing, Journal of Economic Perspectives, 18 (4).
• [10] Howe J. - The Rise of Crowdsourcing, Wired, 14(6),(23.08.13): http://www.wired.com/wired/archive/14.06/crowds.html
• [11] O’Reilly T. - What is Web 2.0, (23.08.13): http://oreilly.com/web2/archive/what-is-web-20.html.
• [12] Łobejko S., Sosnowska A. - Firma innowacyjna w sieci [w:] Wyzwania rozwojowe małych i średnich przedsiębiorstw. Innowacje, technologie, kryzys Zakrzewska-Bielawska A. (red.), Difin, Warszawa 2011.
• [13] Hammel, G., Prahalad, C.K. - Przewaga konkurencyjna jutra: Strategie przejmowania kontroli nad branżą i tworzenia rynków przyszłości. Business Press, Warszawa 1999.
• [14] Zhang Li, Zhang Hongjuan. - Research of Crowdsourcing Model Based on Case Study, (24.08.13), http://mpss.csce.uark.edu/smsdb/IPSN/Research%20of%20Crowdsourcing%20Model%20Based%20on.pdf.
• [15] Massolution. The Crowd in the Cloud: Exploring the Future of Outsourcing, (24.08.13), http://www.lionbridge.com/files/2012/11/Lionbridge-White-Paper_The-Crowd-in-the-Cloud-final.pdf.
• [16] Massolution. Crowdsourcing Industry Report, (23.08.13), http://www.crowdsourcing.org/editorial/enterprise-crowdsourcing-research-report-by-massolution/11736.
• [17] Innocentive, URL (24.08.13), http://www.innocentive.com.
• [18] http://www.threadless.com.
• [19] http://www.istockphoto.com.
• [20] https://bankpomyslow.bzwbk.pl[PubMed]
• [21] http://www.crowdsourcing.org.pl/pamiatka-z-podkarpackiego-2013.html
• [22] http://testuj.pl/
• [23] http://aretech.pl/
• [24] https://sprinet.pl/

Identifiers

DOI

10.2478/fman-2014-0005