Cultural differences in the motivation of Generation Y knowledge workers

• Authors: Jaroslava Kubátová , Adéla Kukelková
• Languages of publication: EN

Abstracts

EN

This article presents our research into cultural differences in the motivation of Generation Y knowledge workers. The goal of our research was to verify whether the motivation of young knowledge workers (members of Generation Y) could be assessed only in relation to the specifics of their generation, or whether it is necessary to take their national cultural background into account as well. The research carried out among two hundred respondents in four countries has confirmed that it is essential to take into account both generation differences and cultural differences.

Keywords

EN

motivation; knowledge worker; Generation Y; national culture

• Publisher: Sciendo
• Journal: Human Affairs
• Year: 2014
• Volume: 24
• Issue: 4
• Pages: 511-523

Dates

published

2014-10-01

online

2014-10-02

Contributors

author

Jaroslava Kubátová

• Palacky University in Olomouc

author

Adéla Kukelková

• Palacky University in Olomouc

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Identifiers

DOI

10.2478/s13374-014-0245-6