RELATIONSHIP BANKING AS A CONCEPTION OF ACTIVITY OF COOPERATIVE BANKS ON THE FINANCIAL MARKET

• Authors: Kata R.
• Languages of publication: PL

Abstracts

EN

The main thesis of study is recently formulated on theoretical ground conception of leadership of bank activity, defined as 'relationship banking' that can be realized effectively by local banks. In Poland this kind of banks are represented by cooperative banks. In this context, the aim of the study was an attempt to verify whether cooperative banks prefer functioning based on close contacts with customers, and therefore realize the concept of 'relationship banking'. The tool of this verification were opinions of bankers as well as customers of cooperative banks, i.e. farmers and small rural businessmen.

Keywords

EN

RELATIONSHIP BANKING

Discipline

• ECONOMICS: ECONOMICS

• Journal: Optimum. Studia Ekonomiczne
• Year: 2008
• Issue: 2(38)
• Pages: 113-124
• Document type: ARTICLE

Contributors

author

Kata R.

• R. Kata, Uniwersytet Rzezszowski, Wydzial Ekonomii, ul. Cwiklinskiej 2, 35-601 Rzeszów, Poland

Identifiers

CEJSH db identifier

08PLAAAA05039574