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PL EN


2006 | 9(680) | 51-56

Article title

Vision - a Desired Enterprise Identity

Authors

Title variants

Languages of publication

PL

Abstracts

EN
Enterprise vision as a relevant element of corporate identity management is discussed in the article. The authoress presents a process of vision creation, as well as main mistakes occuring during its implementation.

Keywords

Year

Issue

Pages

51-56

Physical description

Document type

ARTICLE

Contributors

author
  • A. Zarebska, Politechnika Lubelska, Katedra Zarzadzania, ul. Nadbystrzycka 38, 20-618 Lublin, Poland

References

Document Type

Publication order reference

Identifiers

CEJSH db identifier
08PLAAAA04077972

YADDA identifier

bwmeta1.element.e9a6b389-ef76-30fe-9a4b-b92e018e7e9c
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