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PL EN


2012 | 265 |

Article title

Rola komunikacji organizacyjnej w tworzeniu wizerunku wewnętrznego przedsiębiorstwa

Content

Title variants

PL
The Role of Organizational Communication in Creating an Internal Image of an Organization

Languages of publication

Abstracts

EN
Functioning of every organization inseparably is connected with creating its internal image. The internal image can be built by the organization more or less consciously. Since it is about perception of the organization by her participants in the interest of every organization is to build such an image which would have a positive effect on them. The role of internal communications in enforcing the internal image is crucial, because opinions of participants in the organization are arising on the basis of subjective evaluations which next should be shaped on the basis of the verbal and non-verbal information exchange of the symbols, description, explanations and discussion.

Keywords

Year

Volume

265

Physical description

Dates

published
2012

References

Document Type

Publication order reference

Identifiers

URI
http://hdl.handle.net/11089/2005

YADDA identifier

bwmeta1.element.hdl_11089_2005
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