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2011 | 14 | 1 |

Article title

Rzeczywistość to metafora – próba kognitywnej analizy metafor w felietonach Jerzego Urbana

Content

Title variants

PL
Reality is metaphor – an attempt at cognitive analysis of metaphors in Jerzy Urban’s columns

Languages of publication

Abstracts

EN
In this article, an attempt is made to analyse metaphors which appeared in Jerzy Urban’s columns, which were published in a weekly magazine entitled „No”. The present author applied Lakoff and Johnson’s (1980) cognitive theory and used their division of metaphors into three types: orientational, ontological and structural. The observer’s metaphors which are used for construal of reality can present the existing reality. The author examined standard patterns of orientational metaphors: MORE IS HIGHER, FUTURE IS FORWARD, and the ontological metaphor: A CONTAINER. As regards structural metaphors, she referred to the use of source domains: THEATRE, ACTOR, WAR, CHIEF, GAME, SPORT, ANIMAL, DISEASE. In the columns, which present the writer’s subjective outlook, metaphors create the reality reflecting the observer’s opinions and ways of conceiving of the world. They perform a cognitive and persuasive function at the same time. The reader subconsciously starts to behave according to the mechanism of the cognitive theory.

Keywords

Year

Volume

14

Issue

1

Physical description

Dates

published
2011

Contributors

References

Document Type

Publication order reference

Identifiers

URI
http://hdl.handle.net/11089/2220

YADDA identifier

bwmeta1.element.hdl_11089_2220
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