Innowacje dysruptywne w kształtowaniu relacji z klientami wewnętrznymi i instytucjonalnymi

• Authors: Rudawska, Iga

Title variants

PL

Disruptive Innovations in the Function of Building Relations with Inner and Corporate Clients

Abstracts

EN

The article highlights the opportunities of disruptive technologies to enhance the quality relations. It starts with the model of progress of disruptive innovations. The next two parts, based on real market examples, focus on implementation of e-learning and virtual meetings into everyday life of companies. As technology is becoming more refined, there's a shift to concentrating on simpler, more convenient and less costly offerings. The article explores their virtues as well drawbacks.

• Publisher: Uniwersytet Łódzki. Wydawnictwo Uniwersytetu Łódzkiego
• Journal: Acta Universitatis Lodziensis. Folia Oeconomica
• Year: 2004
• Volume: 179 cz. 1

Dates

published

2004

Contributors

author

Rudawska, Iga

other

Uniwersytet Szczeciński, Katedra Marketingu

Identifiers

URI

http://hdl.handle.net/11089/7263