The Research of the Quality of Passenger Transport Services on a Selected Regional Route
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A shrinking market of regional passenger transport results in the fact that transport companies providing services on these routes are forced to fiercely compete with one another for their customers. As a result not only economic reasons become essential but the quality of services provided as well. Following an increased number of research on customers’ preferences a question arises: what kind of knowledge should the analysts possess while preparing information referring to the measurements carried out. The authors, using the example of a selected regional route prove that the conclusions referring to the quality of services provided should be complemented by a deepened analysis of objective factors connected with the characteristics of a selected route. Only then the managerial decisions which are made will be based on comprehensive market information.
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