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PL EN


Journal

2016 | 6 | 80-83

Article title

Blurb

Authors

Content

Title variants

EN
Blurb

Languages of publication

PL

Abstracts

PL
Hasło „blurb” prezentuje genezę terminu, zarys jego dziejów oraz współczesne zastosowania.
EN
This definition of “blurb” presents the origin of the term, a sketch of its history, and some of its contemporary uses.

Keywords

PL
EN
book   BlurB   marketing   book   BlurB   marketing  

Journal

Year

Issue

6

Pages

80-83

Physical description

Dates

published
2016-10-28

Contributors

  • Uniwersytet im. Adama Mickiewicza w Poznaniu

References

  • Bonda, Katarzyna. Pochłaniacz. Warszawa: Warszawskie Wydawnictwo Literackie Muza, 2014.
  • Genette, Gérard. Paratexts: Thresholds of Interpretation. Zredagowane przez Richard Macksey. Przetłumaczone przez Jane E Lewin. Cambridge: Cambridge University Press, 1997

Document Type

Publication order reference

Identifiers

YADDA identifier

bwmeta1.element.ojs-doi-10_14746_fp_2016_6_26752
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