Ways of Promoting the Print Media in Poland

• Authors: Joanna Mikosz
• Languages of publication: EN

Abstracts

EN

The goal of this article is to identify and describe ways of promoting print media, and demonstrate their effectiveness. The geographical scope of the research was the territory of Poland The thesis is an attempt to describe the above factors, all of which have an impact on the promotion of print media. The thesis is an attempt to describe the above factors, all of which have an impact on the promotion of print media. The main tool used to research the contents of the press was an analysis of non-verbal content and an attempt to determine the proportions between them.

Keywords

EN

press; ways of Promoting the Print Media

• Publisher: Uniwersytet im. Adama Mickiewicza w Poznaniu
• Journal: Journal of Applied Cultural Studies
• Year: 2016
• Volume: 2

Dates

published

2016

online

2016-06-05

Contributors

author

Joanna Mikosz

Identifiers

DOI

10.14746/jacs.2016.2.07